5 Common Website Mistakes and How True Mtn Provides Solutions
Running a business is no small feat, and with everything you’re balancing, a few website details can easily fly under the radar. We get it—between managing your team, serving clients, and planning for growth, who has time to check for broken links or analyze loading speeds? But here’s the thing: “small” issues on your website can make a big difference in how your site performs, affecting everything from your Google ranking to the number of leads you receive.
The True Mtn team is familiar with these common website snags. Let’s walk through five website mistakes that are easy to miss but can have a big impact—and, of course, how we can help you fix them so your site does more of the work for you.
1. Slow Loading Speeds
The Issue: In today’s fast-paced world, visitors expect websites to load almost instantly. Studies show that if a page takes more than three seconds to load, many users will abandon it entirely. Not only does a slow site drive away potential customers, but it can also hurt your search engine rankings.
Our Solution: Speed optimization is one of our top priorities when designing or updating a website. We use efficient coding practices, compress images to reduce their load time, and implement caching solutions that keep your site running smoothly. If your site is running slower than you’d like, we can conduct a detailed speed audit to identify specific areas for improvement. After all, a faster site keeps users happy—and it helps Google see you as a more credible source.
2. Poor Mobile Compatibility
The Issue: With so many people browsing on mobile devices, having a website that doesn’t adapt well to small screens is a big setback. Poor mobile compatibility can frustrate visitors and make it harder for them to find the information they’re looking for, which can lead them to click away and find a competitor.
Our Solution: At True Mtn, we specialize in responsive design, ensuring your website automatically adjusts to any screen size, from desktop to tablet to smartphone. We test across multiple devices and browsers to make sure your site is accessible and easy to navigate, no matter how your visitors access it. If your current site needs an upgrade, we can help it become mobile-friendly so you don’t miss out on mobile traffic. For more tips on improving user experience, check out our guide on creating user-friendly websites.
3. Outdated or Cluttered Design
The Issue: First impressions matter—a website that looks outdated or cluttered can make your business seem less professional, even if your services are top-notch. Design that’s too busy or unorganized can overwhelm visitors, making it hard for them to understand what you offer and where they should go next.
Our Solution: Our design approach at True Mtn focuses on clean, modern layouts that enhance your brand and engage your audience. We work closely with you to create a custom design that feels authentic to your business and inviting to your visitors. Whether your site needs a full redesign or just a few updates, we can make sure your site looks polished and professional.
4. Missing or Ineffective Calls-to-Action (CTAs)
The Issue: Calls-to-action (CTAs) are essential because they guide visitors toward the next step, whether it’s scheduling a consultation, signing up for a newsletter, or contacting you directly. Without clear CTAs, visitors might browse your site but leave without taking any meaningful action, leading to missed opportunities.
Our Solution: At True Mtn, we prioritize placing effective, well-designed CTAs throughout your site. We make sure each CTA stands out visually and uses action-oriented language like “Get in Touch” or “Learn More.” Our goal is to make it easy for visitors to take the next step in their journey with you. If you’re curious about crafting effective CTAs, we have plenty of tips for maximizing engagement.
5. Lack of Basic SEO Fundamentals
The Issue: Even the most beautifully designed website can fall flat if it’s not optimized for search engines. Common SEO issues, such as missing meta descriptions, lack of keyword optimization, and missing internal links, can prevent your site from ranking in search results and limit its ability to attract organic traffic.
Our Solution: We build SEO best practices into every site from the ground up, optimizing everything from meta tags to internal linking. Our team also ensures that your content is SEO-friendly, helping search engines understand what your site is about. For existing sites, we offer SEO audits to uncover and fix any underlying issues that could be affecting your rankings.
Let’s Improve Your Website Together
Whether it’s slow speeds, a cluttered design, or missing CTAs, addressing these common website issues can make a world of difference in how visitors interact with your site. At True Mtn, we’re dedicated to helping businesses like yours create websites that not only look good but also perform at their best. If any of these challenges sound familiar, let’s chat about how we can optimize your site together. Set up a free Discovery Call today! Improving your website could be just the thing your business needs to grow.
