← All work Fitness Center · New Lenox, IL

ReClaim Fitness

A growing no-contract gym chain that needed a site to show its recovery edge and convert across multiple locations.

The project

ReClaim Fitness is a premier fitness center chain with locations across Illinois and Colorado, including New Lenox, Mokena, and Frankfort in Illinois and Aurora in Colorado. The gyms pair state-of-the-art cardio and strength equipment with a real recovery edge, recovery lounges featuring red light therapy, HydroMassage beds, and massage chairs, plus sauna, MyZone heart-rate tech, Apogee group classes, and 24/7 access. The brand's hook is flexibility: commit to yourself, not a contract. With multiple locations and a wide amenity set, the site had to show off what makes ReClaim different, route members to their location, and turn a free trial into a membership.

How it came together

We led with the brand promise of no contracts and a welcoming, pressure-free environment, and put the recovery lounges in the spotlight, since red light, HydroMassage, and massage chairs are the differentiators that set ReClaim apart from a standard gym. The equipment, classes, and 24/7 access are presented clearly so a prospect sees the full value, and location selection routes members to the hours and details for their spot across two states. The free trial and easy sign-up are surfaced as the low-risk first step, reinforced by perks like free memberships for active military. Photography of the floors and recovery spaces conveys the quality. The site is built mobile-first.

Design features we tailored

Recovery lounges in the spotlight

Red light therapy, HydroMassage beds, and massage chairs get their own spotlight, since the recovery suite is what sets ReClaim apart from a standard gym.

No-contract hook up front

The commit-to-yourself-not-a-contract promise leads the site, speaking directly to the flexibility prospects want from a gym.

Multiple locations, routed cleanly

Location selection routes members to the hours, amenities, and details for their spot across Illinois and Colorado without confusion.

Full amenity set shown

Cardio and strength equipment, Apogee classes, sauna, and 24/7 access are laid out so a prospect sees the full value of a membership.

Free trial lowers the barrier

The free trial and easy sign-up are surfaced as the low-risk first step, reinforced by perks like free memberships for active military.

Built mobile-first

People compare gyms and start trials on their phones, so the amenities, location picker, and sign-up flow are tuned for any screen size.

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Built the True Mtn way

Every site we build starts from the same foundation

Like ReClaim Fitness, every True Mtn site is tailored to the business and built mobile-first by a US-based team, never an off-the-shelf template. Managed hosting and ongoing support are there when you want us to handle them, with no long-term contracts.

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