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Residences Senior Living

A physician-owned senior living provider with two communities and several levels of care that needed a warm, reassuring site for families making a hard decision.

The project

Residences Senior Living operates two communities in Northwest Indiana, Residences at Deer Creek in Schererville and Residences at Coffee Creek in Chesterton, offering senior living, assisted living, memory care, and short-term therapy. The company is physician-owned and locally operated, and has been voted Best of the Region for more than a decade. The people choosing a community are usually adult children helping a parent, which makes the decision emotional and high-stakes. The site had to feel warm and trustworthy, present two communities and several care levels clearly, and make it easy for a family to take the next step, whether that is reading about memory care or scheduling a visit.

How it came together

We built the site to feel calm and reassuring rather than clinical, leading with welcoming photography of the communities and the people in them. The two locations each get their own clear identity so a family can quickly find the one near them, and the care levels, senior living, memory care, and short-term therapy, are laid out plainly so visitors understand exactly what is offered. Trust signals like the physician ownership and the Best of the Region recognition are surfaced where they reassure. A built-in community assistant gives families a low-pressure way to ask questions, and clear prompts to schedule a tour give them an obvious next step when they are ready.

Design features we tailored

Two communities, clearly separated

Deer Creek in Schererville and Coffee Creek in Chesterton each get their own identity, so a family can quickly find and explore the community closest to them.

Care levels laid out plainly

Senior living, memory care, and short-term therapy are presented in clear terms so families understand exactly what each community offers without medical jargon.

Built-in community assistant

A community assistant gives families a low-pressure way to ask questions and get answers without having to pick up the phone before they are ready.

Schedule a visit, made easy

Clear prompts to schedule a tour give families an obvious next step the moment they decide they want to see a community in person.

Warm, reassuring photography

Welcoming images of the communities, apartments, and daily life set a calm, trustworthy tone for a decision that is rarely an easy one.

Trust signals up front

Physician ownership and the Best of the Region recognition are surfaced where they reassure families weighing where to place a loved one.

What our clients say

"Truemtn not only designs fantastic websites, but their customer service and responsive to new changes is top notch. You'll never have to worry about your website again, couldn't recommend enough!"

Peterson R.Google Review

"The team at True Mtn is fantastic. They helped in making an outstanding website for my business that makes me stand out from the competition. I'm constantly getting positive feedback. The team there is responsive, professional, and service oriented. The biggest mistake I had made was not working with them sooner to get my website up and going!"

Mark H.Google Review

"If you're looking to take your biz to the next level, True Mtn Marketing is who you want on your side! I discovered them at the GoPro Mountain Games and was blown away at how personable yet professional they were. I had the pleasure of meeting Jono who took the time to hear about our company and truly instilled confidence in his team's ability to build a site to our needs. Which they did instantly! We now have an amazing website that can schedule appointments online, fill out pdf paperwork and make donations to with a team who works around the clock for any troubleshooting. 10/10 would definitely recommend!"

Dr. Susie H., DCGoogle Review

"True Mtn Marketing checked every single box for what I wanted and needed! Including a professional photo shoot to incorporate the best images possible on the website! The icing atop of the cake is their excellent customer service! Every addition or change I had, they are very quick and responsive to get it taken care of! I highly recommend the awesome team at True Mtn Marketing!"

Jeremy S.Sharp Mill Graphics · Google Review

"There's great marketing teams, and then there's True Mountain. Never have I had a team reach out to me on such a consistent basis that I felt like a part of the team myself. They make sure you aren't just satisfied with the results, but you are in love with them. John is the epitome of professionalism, plain and simple."

Derek D.Google Review

"Working in tandem with these guys has been a breeze! They are professional, helpful, and always aide in getting projects done, small or big! Connor is insanely helpful and professional, always on point with timely responses. He and his team are capable of bringing your visions to life!"

Adam M.Google Review

More of our work

Residences Senior Living

The project

How it came together

Design features we tailored

Two communities, clearly separated

Care levels laid out plainly

Built-in community assistant

Schedule a visit, made easy

Warm, reassuring photography

Trust signals up front

What our clients say

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